eMarketer • September 11, 2019
Will WhatsApp Status Ads Be a Good Fit for Promotions?
Advertising has finally found a home on WhatsApp, which we figured might happen one day. Ads on WhatsApp will live in Status, their version of Stories. Check out this eMarketer article, featuring Liz Cole, VP/Director, Social Strategy, to find out more about how advertisers are reacting, especially when it comes to consumer privacy concerns.