The North America region has reeled in four awards to kick off the week — three CLIOs and one for an AdWeek Media Plan of the Year.
For DigitasLBi North America’s CLIO wins, our Atlanta team brought home two for their campaign with Lost-N-Found Youth, titled “Future of Hate, Stop HB 757”, earning a Bronze in the Poster category, and a Silver in the Integrated Campaign category. DigitasLBi Chicago took home a Bronze in the Social Media category for their stellar work with Maytag as the “Hardest Working Brand in Social”.
And for the last award, our New York team’s work with charity: water ended up taking home one of AdWeek’s Media Plan of the Year awards. Even with a shoestring budget, there’s some great work that can be created and amplified with smart media moves. Thanks to all that, charity: water “Untasty Dishes” won big in the ‘Branded Content/Entertainment’ category.
DIGITAS GLOBAL BRAND PRESIDENT